And what are these about? Well, in a few words, they can be defined as two phases that a business idea has to go through. For this reason, rather than saying that one is better than the other, it is necessary to understand the moments in which each one comes into action.
For this, below we will explain what they are, what is their importance, and how they differ.
What is a business accelerator?
To start differentiating between an incubator and an
accelerator, it should be noted that the latter are organizations that
specialize in helping companies scale their business model. Its main objective
is that the project that is already under development obtains real benefits.
To do that, business accelerators employ techniques that
streamline the actions needed to turn an idea into revenue. Within these
companies, one of the relevant figures is that of mentors. These are the main
support for startups and help expand their network of contacts and even
investors.
What does a business accelerator do?
A business or company accelerator develops intensive
programs of two to three months. These spaces are attended by new companies
(with a permanent team, a minimum viable product, and specific customer
profiles) to accelerate the growth of their projects.
It is usual for these companies to carry out a selective
application process with the applicants. Following this, accepted companies
receive education, mentoring, networking, and possible funding.
Startups generally enter accelerators looking to get away
from investor funds. While some programs guarantee some funding in exchange for
equity participation, others give away amounts of funds for nothing.
As a preparation, new companies do not need to have large
funds beforehand. Despite this, it is assumed that they require some money,
through financing or start-up, for the development of a product, team, and
clients in order to qualify and apply.
In conclusion, business accelerators benefit all parties
involved: investors, companies, customers, and the economy. Beyond this, they
are not the only business development program for new companies.
Even accelerators and incubators are often confused, without
understanding their differences and true utility. Next, we will explain what an
incubator is.
What is a business incubator?
Before explaining whether you should choose between an
incubator or an accelerator, we are going to explain what the former consists
of. We can say that this is a company that is in charge of looking for future
startups that have the potential to hit the market.
The main idea of these is that their experts and advisors
work together with the CEOs of the ventures. One of the greatest examples of
these is Rappi. This Colombian multinational is currently considered the Latin
American company with the largest number of startups founded by former
employees.
It should be noted that there are incubators according to
their specialization, so in this industry, we find the following types:
1. Traditional
These types of incubators are those that carry out their
work in traditional media or markets. These are usually directed to service
businesses or shops.
2. Intermediate technology
In this group are the incubator companies that give their
support to technological organizations. Here, the space is open for companies
in this area and there are no major limitations.
3. High technology
Like the previous incubators, these types of incubators focus
on technology companies. The difference is that they give priority to
information technology and others related to innovation.
What is an incubator for?
A business incubator provides support in areas such as
management, training, offices, capital, advice, and expansion of the network of
contacts. These are usually sponsored by different types of private
organizations, government agencies, and universities.
The incubation process consists of four phases, which are:
1. Selection
To begin with, a business postulates its entrepreneurship
project before a business incubator. Your idea or innovation enters a selection
process and in this, the advisors analyze the profile of the entrepreneur, his
team, and the potential of the idea.
After analyzing these factors for each project, they choose
a certain number of companies. The above figure depends on the structural and
economic capacity of the incubator. After this, they notify each team so that
they know the results and the start dates.
2. Pre-incubation
In this stage, the necessary requirements are reviewed to
start a project. In the same way, the business plan is defined and a work plan
is generated that will support the project throughout the incubation period.
Here it is necessary that the documentation and the steps to
follow are fulfilled according to the parameters. The incubator is in charge of
advising on technical matters and providing tools so that the projects continue
on their feet.
3. Incubation
The incubator provides support to businesses during the
development of their products or services. In this step, commercial activities
are started until the project is ready for launch.
Specialized advice, support networks, and financing plans
are offered during this stage.
4. Follow up
After the project finishes its process, the incubator does a
periodic follow-up to monitor the progress of the startup in the market. From
there, it is possible that the post-incubation service is given to improve
products or provide new financing or training support.
Business incubators have some key functions such as
providing physical offices, offering specialized equipment, and expert help. In
addition, they also offer discounts on software, have shared business services,
and integrate a community.
6 differences between accelerators and incubators
After knowing what these tools are and how they are
developed, we will now be able to identify their differences. Next, we will
show you some key aspects with which you can make the best choice between an
incubator or an accelerator:
1. Time
An incubator can be called a tool for long-term business
growth, with a temporary commitment to the achievement of objectives.
Meanwhile, accelerators are short-term help, only partnering with companies for
a limited and immediate purpose.
The former can help lay the foundations of a project for
sustained growth, and the latter helps companies make significant progress in
the short term.
2. Costs
It is common for accelerators to ask for a percentage of the
company’s capital in exchange for financing. Companies allow investors to own a
portion of their investment, which can yield large future returns, in exchange
for mentoring and funding.
Incubators do not charge for their services, as they only
support growth to secure funding for their network. Instead, what they do is
charge for the office space provided and the advice of expert professionals.
3. Resources
An incubator or accelerator offers similar resources to
startups, such as advice, financing, and support networks. An accelerator may
have access to larger capital funds because the investment is short-term and
with significant returns.
On the other hand, incubators are more focused on helping a
new company. What they do is contribute to the preparation of a business plan
and also present that plan to their network of investors.
4. Structure
The two options structure their program differently
according to the calendar. Both have an application process that helps compare
companies to each other and to the market to determine the best investment.
Accelerators put accepted companies into an immediate cycle
of mentoring and working capital to fuel their growth. For their part, what the
incubators do is spend more time helping the company to achieve its
establishment.
5. Location
Many of the incubators have specific locations where they
host several startups at the same time. These are usually called co-working and
represent a space in which people from different companies work. If a startup
wants the support of an incubator, it would need to operate in this space for
better communication and greater collaboration.
Contrary to accelerators, which may have physical locations,
but in most cases allow companies to operate in their own facilities. A large
part of the companies that request help tend to be more consolidated, so they
choose to stay in their initial place and not move to a new one.
6. Origin
Perhaps the least substantial for what concerns us, but
without a doubt, another clear difference between accelerators and incubators,
is the case of origin. The first ones have only officially existed since 2005,
thanks to Y Combinator of Cambridge Mass, the first recognized accelerator.
Incubators, on the other hand, date back to the 1960s. It
should be noted that both arose in the United States, but with a different
origin in time.
As you can see, despite the fact that at some point they may
offer something similar, these tools have great differences that will make your
choice easier.
Incubator or accelerator? What you should choose?
The answer can be summarized as that depending on the phase
your company is in, it will be more convenient to choose between an incubator
and an accelerator. If you have an innovative idea, but you don’t know how to
start developing it, the best option will be an incubator. On the other hand,
if it already has a shape and you want to boost the business in a short time,
an accelerator will be the most suitable alternative.
Accelerators could provide you with networking and
short-term assistance in launching business ideas. The incubators, for their
part, can give you in-depth advice and the treatment of ideas.
Another important aspect to consider is the possibility of
locating or relocating your company. Incubators often require the projects they
support to work in their buildings, while accelerators can be more flexible.
You should also determine what resources your company needs
in order to choose the most effective program. Determine if your project needs
an immediate financial advance or long-term financing, a professional in the
sector for advice, or another type of resource.
Accelerators and incubators focus their goals on creating
networking opportunities for the companies they help. Most of these have a
network of professionals in the sector, which can be found on their website.
Therefore, it is crucial to investigate this network to find
out who its members are and how they can help your company. An adequate choice
can guarantee that you generate lasting links or connections for the growth of
your idea.
Final words
As you may have found out, the choice between an incubator
and an accelerator is not because one is better than the other. What you must
understand is the phase your project is in, what it really needs, and the
characteristics of incubators and accelerators.
More than competitors, accelerators and incubators are
complementary tools. The former help to go to market and the latter support the
rapid growth of these projects. So, with both options at hand, which do you
think your company needs right now: incubator or accelerator? Before deciding
must consider your startup's specific requirements and aspirations to determine
which path will propel you toward success.
FAQs
Q1: Can a startup participate in both an incubator and an accelerator?
A1: Yes, it is possible for a startup to participate in both
an incubator and an accelerator. However, it is essential to carefully consider
the timing and objectives of each program to avoid overlapping or conflicting
commitments.
Q2: How do I find the right incubator or accelerator for my startup?
A2: Start by researching and identifying programs that align
with your industry, stage, and goals. Evaluate their track record, network,
mentorship offerings, and success stories. Attend networking events, seek
recommendations, and connect with alumni to gather insights before making a
decision.
Q3: Do all incubators and accelerators provide funding?
A3: No, not all incubators and accelerators provide funding opportunities.
While some may offer funding as part of their program, others may focus more on
mentorship, resources, and networking. It is essential to thoroughly research
and understand the offerings of each program you are considering to determine
if funding is a priority for your startup.
This is helpful!
ReplyDeleteAccelerators are ideal for businesses in the startup stage with a minimum viable product (MVP)
ReplyDeleteYou got an ample amount of knowledge for this
ReplyDelete